The short answer: Have a healthier student-to-counselor-ratio!

While the American School Counselor Association recommends a student-to-school-counselor ratio of 250-to-1, the national average is nearly double, with just one school counselor for every 482 students. Counselors work at the nexus of K-12 and our short term ROI for these thirteen years. Knowledge is power, and too many students and families are naive college shoppers. I have seen too many overworked counselors unable to fully serve their information-starved students and families. I met recently an impressive hispanic high school senior who had not taken the ACT because he felt college was too expensive.  I recently met an impressive 20-year-old African American who had an ACT score of 25 but never applied to four-year colleges for the same reason. These sad stories would not happen if our overworked high school counselors had more help. Schools need more college counselors, experts on how to graduate from a two- or four-year college with minimal debt, so that all students have the vital information to go to the right college at the right cost!